SEO Training Bruce Clay

Milan, 11 november 2015

Meliá Milano Hotel - Via Masaccio, 19, 20149 Milano
Start at 10.00 am – End at 6.00 pm

SEO pioneer Bruce Clay Inc presents its time-tested SEO Training course on November 11th 2015 in conjunction with SMX MILAN. Learn SEO methodology, concepts and strategies from SEO leading firm Bruce Clay.

What will you Learn

Ale Agostini, managing director of Bruce Clay Europe, will present a one-day edition of his time-tested SEO Training course before SMX Milan 2015. Corporate SEO methodology, concepts and strategies, taught by an accomplished instructor and search marketing expert, are based on years of research and successful web site optimization.

Specializing in search engine-approved optimization methods, the white hat techniques covered in training allow site owners to improve their site and rankings while adhering to the major engines’ webmaster guidelines. SEO Training offers a detailed overview of the ranking and placement techniques required to overcome competition for top search engine rankings for desired keywords.

The curriculum will cover:

  • Why SEO in the online marketing mix
  • Technical SEO concepts
  • The anatomy of a website
  • Understanding the search engines
  • “Least imperfect” SEO methodology
  • Spidering & crawling
  • Optimizing for Universal Search
  • Mobile SEO
  • SEO & Social Media
  • SEO penalty and Spam: how to recover
  • Internal Linking & Siloing

Register today to ensure your spot. Seating is limited.

SEO Workshop will include:

  • 1 day of best in class SEO training
  • Binders
  • SEO book on content marketing from Bruce Clay

What Past Attendees are Saying

Hundreds of search engine marketing professionals have completed Bruce Clay’s SEO Training around the world. See what those who completed the SEO Training course have said below.

Do you have any comments about the training?

“Bruce’s SEO Workshop was simply amazing. I didn’t think it was possible to captivate my attention for 8+ hours over the course of a long day, but Bruce made it happen. Totally worth the 90 minutes sleep I got on the red eye later that night! Bruce is also an incredibly humble and gracious guy, posing for pictures with attendees and signing copies of his book. He stuck around for a good hour after his talk to answer follow-up questions and give helpful advice. Looking forward to digging into the toolset and coming up with a list of “to do” items for my team.”

“Every aspect of the course completely surpassed all of my expectations. I assure you I had high expectations, just in case you were wondering.”

Please describe what you liked most about the SEO Training, with respect to the instructor, the materials, and the overall experience.

“What I liked most was being trained by an SEO expert and having access to the materials and tools Bruce designed to catapult SEO results. More gratifying, was the ethics Bruce stands behind. I’m a firm believer in honesty and I admire Bruce’s dedication and promotion of SEO ethics.”

“Bruce Clay really made the information sink in (both in a fun and educational way). I will be referencing the materials until they 1) become so overused they are unreadable or 2) they become out of date. I really enjoyed the course overall and will encourage everyone I can to go.”

“Real world, best practices.”

“The training materials, the lab with my Bruce Clay team and the time I had to ask questions and interact during breaks.”

“SEO-Enlightened is how I describe it. I was one of those people that looked at what other web sites did and would read forums for my SEO information. After the SEO Training, I feel everything I knew before has been thrown out the window. I won’t ever approach a web project the same way.”

“This course will greatly enhance your ability to increase your search rankings which will result in greater search engine generated traffic.”

Who is Ale Agostini
agostiniAle Agostini, managing director of Bruce Clay Europe , is a recognized online marketing expert with focus on SEO, SEM, conversion optimization, usability, content strategy and social media.
Agostini writes for Hoepli (“Trovare clienti con Google”- 1st & 2nd Edition); he has trained more than 1,000 businesses on search engine marketing in several master programs (Sole 24 h, Iulm, futour, Netcomm, etc). Contributor for, Multilingual, My Marketing, Bruce Clay, he has spoken at such events as: SMX, BIT, Netcomm, E-metrics, SMAU, BeWizard, AdworldExperience, Sole 24 Ore Eventi and many more.